As a firm owner for over a years, I depend on software program and automation to improve operations and provide outcomes. So when GoHighLevel emerged on the scene few years back, it definitely captured my attention GoHighLevel For Health Insurance.
The concept was attractive– an all-in-one client management platform with marketing, sales, and solution tools incorporated with each other. As a business owner constantly looking to streamline and scale my business, it felt like a desire happened theoretically. That wouldn’t desire a solitary remedy that does it all?
However in this extensive GoHighLevel evaluation, I’ll take you inside my dreadful trip of attempting (and failing) to switch over to this prominent new software program. You’ll learn:
If you’re considering whether GoHighLevel is right for your own company demands, with any luck you can learn from my unpleasant blunders and inflated assumptions.
Spoiler: I do NOT recommend GoHighLevel. If you require a CRM, start with this listing of finest CRMs rather. I use Keap.
Some GoHighLevel Alternatives
If you’re trying to find a sales, marketing, and task monitoring option to GoHighLevel, after that right here are a few we advise.
Backstory: Why I Considered Changing from Keap
To understand what attracted me to GoHighLevel in the first place, you require context about my previous setup. For over 5 years I had actually been gladly counting on Keap (previously Infusionsoft) to meet all my client management and automation needs.
I located Keap user-friendly to use and it dealt with whatever I needed– CRM, e-mail marketing, sales funnels, membership sites, and client assistance.
Keap’s CRM and sales and marketing automation are designed to help local business keep their clients while including brand-new ones effortlessly. Automate follow-ups with emails and messages, making certain leads and clients receive the right messages at the correct time. Use site and social networks forms to improve lead follow-up, and manage your growth with easy visit scheduling and lead tracking. Boost sales with automated pricing quote, invoicing, and settlement handling, maximizing your time. With Keap, local business can save 10 hours each week and increase profits by 39%. Start with a 14-day free trial, no credit card required.
Why we like Keap
Keap offers a thorough client partnership administration (CRM) and marketing automation solution customized for local business and business owners. We appreciate Keap’s focus on streamlining sales processes and supporting client partnerships with powerful automation devices. The platform’s all-in-one method combines CRM, email marketing, invoicing, and task administration, making it particularly eye-catching for companies aiming to settle their technology pile.
For the most part, it just functioned accurately with marginal hassle or maintenance required. My open and click-through rates were fantastic (like 35% wonderful). Automations ran efficiently with no problems.
So why on earth was I attracted to uproot my entire functional foundation from a system that functioned to attempt something unproven and untested?
In hindsight I can confess I got attracted by the alarm phone call of “shiny things syndrome”. You understand the feeling: when everyone’s talking about a new device that will certainly reinvent your business … The lawn usually looks greener on the other side, and I asked yourself whether GoHighLevel may decrease friction factors that I would certainly discovered to tolerate for many years with Keap.
I withstood initially, however a couple of more disappointments led me to believe perhaps it was time for an adjustment.
The Investment: Migrating My Company to GoHighLevel
Earlier this year I chose to start. I registered for HighLevel’s Agency plan at $297/month, spending dramatically greater than the $97/month starter expense.
This had not been a choice I ignored. I knew switching platforms was going to need moving all my Keap data and essentially reconstructing my entire technology framework from scratch making use of all of the GoHighLevel integrations offered.
Right here’s an introduction of simply some of the initiative required:
- Manually exporting 20,000+ email client documents
- Recreating lots of automations and workflows
- Relocating client profiles, notes, and project data to the brand-new CRM
- Reconfiguring my Stripe invoicing integration
- Establishing landing pages, promotions, and sales funnels all over again
- Learning an entirely international UX and interface style
All in, I invested around 30-40 laborious hours of configuration job transitioning everything over– and also managing lost performance throughout the button.
However inevitably, it was a computed financial investment I agreed to make. I figured some temporary pain would certainly repay with GoHighLevel giving a far better long-term service for my organization, Dripify. Oh just how wrong I was …
It just took me concerning a month of hands-on use to realize I had made a large mistake. The problems began piling up quickly, till it reached a point I had to cut my losses and switch back to Keap entirely.
Allow’s walk through the horrible issues I experienced.
Safety Issues & Several Vermin
Offered GoHighLevel positioned itself as an all-in-one automation platform, I took care to meticulously recreate every workflow from my old Keap account.
These included sequences for onboarding new email customers, onboarding brand-new clients, automating follow-ups for webinar enrollments, sending event pointers, taking care of membership expirations and far more.
Every little thing appeared to be operating fine … up until instantly it wasn’t. One early morning, I woke up to locate 171 entirely unimportant e-mails had been sent to individuals that ought to NOT have received them. This happened three days in a row, with a various set of 160 people every day.
I hysterically tried repairing and rebuilding the automation from scratch. But the issue lingered.
When I frantically connected to their support group, they slightly asserted “server problems” were at fault. However this description didn’t make any type of sense, considering that the errors continued happening each morning like clockwork unconnected to any kind of downtime.
In my mind, this huge failure was totally unacceptable and just really did not work for my business. I have thousands of get in touches with counting on my automated campaigns running smoothly.
So if GoHighLevel was mosting likely to be totally undependable, just how could I hand over mission-critical workflows and sensitive client data to their technology?
The unintuitive user interface only intensified these issues …
Aggravating UX
Originating from Keap where everything was seamless and intuitive, GoHighLevel’s learning contour really felt high and complicated.
Basic tasks like modifying workflows included digging through menu systems that were all over the place. Trick setups were unexplainably scattered in entirely different sections. Relocating between functions really felt disjointed or confusing.
I’ll tell you what I suggest by talking about their funnel builder as an example. There were 3 separate settings panels to manage overall, specific, and product arrangements. Yet for some crazy factor, the links to accessibility each of these core setups were spread out on opposite sides of the display. What!?
As someone that values tidy, thoughtful design, this seriously irritated me.
It reinforced that GoHighLevel still seemed like a work-in-progress instead of a refined product all set for prime-time usage. Their concerns appeared focused on packing in every feature under the sun, with inadequate use as an afterthought.
And talking features, I soon realized the low cost tag included pricey concessions …
Deceptive Pricing GoHighLevel For Health Insurance
One of GoHighLevel’s most significant marketing points is the budget friendly cost for access to so many features. But I swiftly learned this inexpensive base expense was deceptive.
They nickle-and-dimed individuals with occasional charges for core capability. Instantly my charge card statements had vague $10 charges from GoHighLevel occasionally.
As it ended up, you obtain charged every time you send out an email via their web servers. So for high quantity individuals, this amounted to numerous dollars in unexpected costs.
Between these per-email costs and paying additional for deliverability attachments like Mailgun, my “cost effective” GoHighLevel subscription ended up costing considerably MORE than my Keap plan.
The low price tag was appealing, however simply not sensible in practice. This bait-and-switch left a bad taste in my mouth.
Email Fees Suffered
The last dealbreaker was seeing my carefully nurtured email open rates plummet almost over night after switching to GoHighLevel.
Previously, my target market engagement consistently hit 35-40% open rates in Keap month after month. Once I moved their records over to GoHighLevel, performance tanked quickly to a pathetic 9% open price.
No matter how much I enhanced my sending techniques or attempted every repairing trick, I can hardly nudge open prices back right into the teenagers– still a 50%+ decline from my previous criteria GoHighLevel For Health Insurance.
Let me repeat: my exact same target market and e-mails all of a sudden had terrible involvement. The only thing I can assume that would certainly be triggering this was whatever was taking place behind the scenes at GoHighLevel. For a company so depending on email marketing, this was a big deal.
In between the debilitating deliverability concerns, hidden fees, busted features, and terrible interface, I had actually finally reached my limit …
Why I Give up GoHighLevel after 37 Days
Just 45 days after migrating my agency to GoHighLevel, I recognized I had actually made a huge blunder. The cons significantly outweighed any advantages.
No software application is best, but the large volume of problems was past appropriate.
At the end of the day, software application comes down to count on. If I can not trust it to manage vital features competently or believe a vendor has my benefits in mind, then it’s time to walk away– even after spending considerable time, cash, and effort moving.
So I made the difficult contact us to reverse program and return back to Keap entirely simply weeks after going all in on GoHighLevel. Let’s explore what I gained from this ordeal.
Trick Takeaways: What I Picked up from My GoHighLevel Error
My time with HighLevel can be summed up as a costly ill fortune. However in knowledge, it instructed me a few crucial lessons:
- Stick to what works. Don’t disturb what’s functioning unless something is definitively better across the board. Modification brings threat.
- Veterinarian declares thoroughly. Marketing buzz around new software application typically obscures bigger underlying problems. Deep due persistance is crucial.
- Select simplicity over features. Well-designed devices ought to make your job life much easier, not more difficult and untidy.
- Openness builds trust fund. Opaque pricing, questionable reseller terms, and finger-pointing to avert issues damages trust fund.
- Look for unbiased evaluations. Pleased support reviews indicate much less if extreme problems imply bad overall usability.
- Perfection is difficult. No single solution can perfectly fulfill every unique organization need. Discover the least-bad fit.
- Advancement over revolution. Step-by-step renovations commonly surpass dangerous wholesale reinvention of what currently functions penalty.
In short, I learned to be much more unconvinced of “too excellent to be real” marketing insurance claims and less attracted by the attraction of shiny new items. The tools you use daily ought to make trust fund with transparency and performance, not glossy advertising.