As a company owner for over a decade, I rely upon software and automation to simplify procedures and provide results. So when GoHighLevel arised on the scene couple of years back, it most definitely caught my attention GoHighLevel Lawsuit.
The concept was appealing– an all-in-one client monitoring platform with marketing, sales, and service tools incorporated with each other. As a business owner constantly seeking to streamline and scale my organization, it felt like a desire become a reality on paper. Who would not desire a solitary remedy that does it all?
But in this thorough GoHighLevel testimonial, I’ll take you inside my tragic trip of trying (and failing) to switch to this prominent new software program. You’ll find out:
If you’re considering whether GoHighLevel is right for your very own service demands, hopefully you can learn from my agonizing errors and blew up expectations.
Looter: I do NOT advise GoHighLevel. If you require a CRM, begin with this checklist of best CRMs instead. I utilize Keap.
Some GoHighLevel Alternatives
If you’re looking for a sales, marketing, and job management alternative to GoHighLevel, then right here are a couple of we recommend.
Backstory: Why I Considered Switching from Keap
To understand what attracted me to GoHighLevel in the first place, you need context concerning my previous configuration. For over 5 years I had been gladly counting on Keap (previously Infusionsoft) to fulfill all my customer administration and automation demands.
I discovered Keap instinctive to make use of and it managed every little thing I required– CRM, e-mail marketing, sales funnels, subscription sites, and client support.
Keap’s CRM and sales and marketing automation are designed to help small companies keep their customers while including brand-new ones effortlessly. Automate follow-ups with emails and messages, guaranteeing leads and clients get the appropriate messages at the correct time. Usage web site and social media sites types to improve lead follow-up, and handle your development with simple appointment scheduling and lead tracking. Boost sales with automated pricing estimate, invoicing, and settlement processing, freeing up your time. With Keap, small businesses can save 10 hours weekly and increase income by 39%. Start with a 14-day free trial, no credit card needed.
Why we like Keap
Keap uses a comprehensive client connection administration (CRM) and marketing automation solution customized for small businesses and entrepreneurs. We value Keap’s focus on enhancing sales procedures and supporting consumer partnerships through powerful automation tools. The system’s all-in-one technique incorporates CRM, email marketing, invoicing, and task management, making it specifically eye-catching for organizations seeking to consolidate their technology pile.
Essentially, it just worked accurately with marginal fuss or maintenance called for. My open and click-through rates were great (like 35% fantastic). Automations ran efficiently with no issues.
So why on earth was I tempted to uproot my whole functional foundation from a system that worked to attempt something unproven and untried?
In knowledge I can confess I got attracted by the alarm call of “shiny item syndrome”. You recognize the feeling: when everybody’s talking about a brand-new device that will certainly transform your service … The lawn often looks greener on the other side, and I wondered whether GoHighLevel could minimize rubbing factors that I would certainly discovered to endure throughout the years with Keap.
I withstood in the beginning, but a couple of even more stress led me to think possibly it was time for an adjustment.
The Investment: Migrating My Firm to GoHighLevel
Earlier this year I made a decision to start. I enrolled in HighLevel’s Agency plan at $297/month, spending considerably greater than the $97/month starter expense.
This wasn’t a decision I ignored. I understood changing systems was going to need migrating all my Keap data and essentially rebuilding my entire tech facilities from scratch making use of every one of the GoHighLevel integrations readily available.
Below’s an overview of just a few of the initiative needed:
- By hand exporting 20,000+ e-mail customer records
- Recreating dozens of automations and workflows
- Relocating customer profiles, notes, and task information to the brand-new CRM
- Reconfiguring my Stripe payment integration
- Establishing landing pages, coupons, and sales funnels throughout once again
- Learning a totally foreign UX and user interface design
Done in, I invested around 30-40 laborious hours of arrangement job transitioning every little thing over– and also taking care of shed efficiency during the switch.
However inevitably, it was a calculated financial investment I agreed to make. I figured some temporary pain would settle with GoHighLevel providing a much better long-term option for my service, Dripify. Oh how wrong I was …
It just took me about a month of hands-on use to realize I had actually made a huge blunder. The concerns started accumulating swiftly, until it reached a factor I needed to reduce my losses and switch over back to Keap entirely.
Allow’s walk through the horrible problems I came across.
Safety And Security Issues & Lots of Bugs
Offered GoHighLevel placed itself as an all-in-one automation system, I made sure to thoroughly recreate every single workflow from my old Keap account.
These included series for onboarding new email subscribers, onboarding new clients, automating follow-ups for webinar registrations, sending out occasion reminders, handling membership expirations and far more.
Whatever seemed to be functioning fine … up until instantly it wasn’t. One morning, I awoke to find 171 entirely unnecessary e-mails had been sent out to individuals who must NOT have received them. This took place 3 days in a row, with a different set of 160 people every day.
I desperately tried troubleshooting and restoring the automation from scratch. Yet the problem persisted.
When I seriously reached out to their support team, they vaguely declared “server issues” were to blame. Yet this explanation really did not make any feeling, because the mistakes continued occurring each early morning like clockwork unrelated to any kind of downtime.
In my mind, this large failure was entirely unacceptable and simply didn’t help my organization. I have thousands of get in touches with counting on my automated campaigns running efficiently.
So if GoHighLevel was going to be absolutely undependable, just how could I delegate mission-critical workflows and sensitive customer data to their modern technology?
The unintuitive interface just compounded these concerns …
Aggravating UX
Coming from Keap where everything was seamless and user-friendly, GoHighLevel’s learning contour really felt steep and difficult.
Easy jobs like modifying workflows included excavating through menu systems that were all over the place. Key settings were unexplainably spread in entirely various sections. Moving in between functions really felt disjointed or complex.
I’ll tell you what I imply by discussing their funnel builder as an example. There were 3 separate settings panels to take care of overall, individual, and item configurations. Yet for some crazy factor, the links to gain access to each of these core setups were expanded on opposite sides of the display. What!?
As a person that values clean, thoughtful layout, this seriously upset me.
It reinforced that GoHighLevel still seemed like a work-in-progress rather than a sleek item prepared for prime-time use. Their top priorities appeared focused on cramming in every feature under the sun, with poor use as an afterthought.
And speaking of features, I soon recognized the small cost tag included expensive compromises …
Misleading Pricing GoHighLevel Lawsuit
One of GoHighLevel’s most significant marketing points is the inexpensive price for accessibility to a lot of features. Yet I swiftly learned this cheap base expense was deceitful.
They nickle-and-dimed individuals with erratic costs for core functionality. All of a sudden my charge card declarations had vague $10 charges from GoHighLevel occasionally.
As it ended up, you get billed each time you send an email through their web servers. So for high volume users, this added up to numerous bucks in unexpected costs.
Between these per-email charges and paying additional for deliverability add-ons like Mailgun, my “budget-friendly” GoHighLevel registration wound up setting you back significantly greater than my Keap plan.
The low sticker price was appealing, but just not practical in practice. This bait-and-switch left a bad preference in my mouth.
Email Rates Suffered
The last dealbreaker was seeing my very carefully supported e-mail open rates plunge nearly overnight after switching over to GoHighLevel.
Previously, my audience involvement constantly struck 35-40% open rates in Keap month after month. But once I migrated their records over to GoHighLevel, performance tanked instantly to a useless 9% open rate.
Despite just how much I optimized my sending out practices or attempted every repairing trick, I could barely nudge open rates back right into the teens– still a 50%+ decrease from my previous standards GoHighLevel Lawsuit.
Let me repeat: my exact same target market and e-mails all of a sudden had terrible involvement. The only point I might believe that would be creating this was whatever was taking place behind the scenes at GoHighLevel. For a firm so dependent on e-mail marketing, this was a big deal.
In between the debilitating deliverability concerns, hidden charges, damaged features, and terrible interface, I had actually ultimately reached my limit …
Why I Stop GoHighLevel after 37 Days
Simply 45 days after migrating my company to GoHighLevel, I understood I had made a big blunder. The disadvantages dramatically surpassed any type of benefits.
No software program is best, yet the large volume of troubles was past appropriate.
At the end of the day, software boils down to count on. If I can’t trust it to deal with crucial functions properly or believe a supplier has my best interests in mind, then it’s time to leave– also after investing significant time, money, and effort moving.
So I made the tough phone call to reverse program and return back to Keap entirely just weeks after going done in on GoHighLevel. Allow’s explore what I learned from this fiasco.
Trick Takeaways: What I Learned From My GoHighLevel Error
My time with HighLevel can be summed up as an expensive accident. However in hindsight, it instructed me a couple of crucial lessons:
- Stay with what works. Don’t upset what’s functioning unless something is definitively far better across the board. Change brings threat.
- Vet declares completely. Marketing buzz around new software application typically obscures bigger underlying problems. Deep due persistance is essential.
- Select simplicity over features. Properly designed devices must make your work life easier, not much more complex and untidy.
- Transparency constructs count on. Nontransparent pricing, dubious reseller terms, and finger-pointing to evade issues destroys trust fund.
- Seek honest reviews. Happy support reviews imply much less if extreme concerns imply inadequate general functionality.
- Perfection is impossible. No solitary option can flawlessly satisfy every unique business requirement. Locate the least-bad fit.
- Development over revolution. Incremental enhancements usually surpass risky wholesale reinvention of what already functions penalty.
Basically, I learned to be much more unconvinced of “too great to be true” marketing insurance claims and less lured by the appeal of shiny brand-new items. The devices you use daily must make trust fund via openness and performance, not glossy advertising.