As a company proprietor for over a decade, I rely on software application and automation to improve procedures and deliver outcomes. So when GoHighLevel emerged on the scene few years back, it definitely captured my attention How Much Does It Cost To Sell GoHighLevel.
The concept was appealing– an all-in-one customer management platform with marketing, sales, and service devices incorporated with each other. As an entrepreneur always seeking to simplify and scale my business, it seemed like a dream come to life theoretically. Who would not want a solitary option that does it all?
But in this in-depth GoHighLevel review, I’ll take you inside my disastrous trip of attempting (and stopping working) to switch over to this prominent new software. You’ll discover:
If you’re taking into consideration whether GoHighLevel is right for your very own company needs, hopefully you can pick up from my excruciating blunders and pumped up assumptions.
Looter: I do NOT recommend GoHighLevel. If you require a CRM, begin with this checklist of best CRMs rather. I make use of Keap.
Some GoHighLevel Alternatives
If you’re trying to find a sales, marketing, and project management option to GoHighLevel, after that below are a couple of we recommend.
Backstory: Why I Took Into Consideration Switching Over from Keap
To recognize what attracted me to GoHighLevel in the first place, you require context concerning my previous setup. For over 5 years I had been happily relying on Keap (previously Infusionsoft) to satisfy all my customer monitoring and automation demands.
I located Keap instinctive to use and it handled whatever I needed– CRM, e-mail marketing, sales funnels, subscription sites, and customer assistance.
Keap’s CRM and sales and marketing automation are made to aid local business keep their clients while including brand-new ones easily. Automate follow-ups with e-mails and messages, guaranteeing leads and clients obtain the best messages at the correct time. Use web site and social media sites types to streamline lead follow-up, and manage your growth with simple consultation organizing and lead tracking. Boost sales with automated pricing estimate, invoicing, and repayment handling, freeing up your time. With Keap, small businesses can save 10 hours weekly and boost profits by 39%. Start with a 14-day free trial, no bank card called for.
Why we like Keap
Keap uses an extensive client relationship administration (CRM) and marketing automation remedy customized for small companies and business owners. We appreciate Keap’s concentrate on streamlining sales processes and nurturing customer partnerships via effective automation devices. The system’s all-in-one method incorporates CRM, email marketing, invoicing, and job monitoring, making it particularly appealing for organizations wanting to combine their technology stack.
Generally, it simply worked accurately with very little difficulty or maintenance called for. My open and click-through prices were wonderful (like 35% terrific). Automations ran efficiently without problems.
So why in the world was I attracted to uproot my entire functional foundation from a system that worked to try something unproven and untested?
In hindsight I can admit I obtained seduced by the siren call of “glossy item disorder”. You know the feeling: when everybody’s discussing a brand-new tool that will revolutionize your company … The grass commonly looks greener beyond, and I asked yourself whether GoHighLevel might lower rubbing points that I ‘d learned to tolerate for many years with Keap.
I withstood at first, yet a couple of even more stress led me to assume maybe it was time for a modification.
The Financial investment: Moving My Agency to GoHighLevel
Previously this year I chose to start. I signed up for HighLevel’s Agency plan at $297/month, investing considerably greater than the $97/month starter cost.
This had not been a choice I ignored. I knew changing systems was going to require migrating all my Keap data and basically reconstructing my whole tech facilities from the ground up utilizing every one of the GoHighLevel integrations offered.
Right here’s an overview of simply several of the initiative required:
- Manually exporting 20,000+ email client documents
- Recreating loads of automations and workflows
- Moving client accounts, notes, and job information to the brand-new CRM
- Reconfiguring my Stripe payment integration
- Setting up landing pages, coupons, and sales funnels throughout once more
- Learning a completely foreign UX and interface design
Done in, I invested around 30-40 laborious hours of arrangement job transitioning every little thing over– not to mention dealing with shed productivity during the switch.
But eventually, it was a calculated investment I agreed to make. I figured some short-term pain would certainly repay with GoHighLevel supplying a much better long-lasting service for my company, Dripify. Oh how wrong I was …
It just took me regarding a month of hands-on use to recognize I had made a large mistake. The issues started piling up swiftly, until it got to a factor I needed to reduce my losses and change back to Keap completely.
Allow’s go through the horrible problems I came across.
Protection Issues & Lots of Bugs
Given GoHighLevel positioned itself as an all-in-one automation platform, I took care to meticulously recreate every workflow from my old Keap account.
These included sequences for onboarding brand-new email clients, onboarding new clients, automating follow-ups for webinar enrollments, sending event suggestions, handling membership expirations and a lot more.
Every little thing seemed to be functioning fine … until instantly it had not been. One early morning, I woke up to discover 171 completely pointless e-mails had been sent to individuals that ought to NOT have obtained them. This happened three days straight, with a different batch of 160 individuals each day.
I desperately tried fixing and restoring the automation from the ground up. However the issue persisted.
When I seriously reached out to their assistance group, they vaguely asserted “web server concerns” were to blame. However this description really did not make any kind of sense, considering that the errors proceeded occurring each morning like clockwork unrelated to any kind of downtime.
In my mind, this substantial failing was totally inappropriate and just really did not help my business. I have hundreds of get in touches with counting on my automated campaigns running smoothly.
So if GoHighLevel was going to be entirely unstable, just how could I hand over mission-critical workflows and sensitive client information to their modern technology?
The unintuitive interface just compounded these problems …
Frustrating UX
Coming from Keap where everything was smooth and instinctive, GoHighLevel’s learning contour really felt high and complex.
Easy jobs like editing workflows included excavating through menu systems that were all over the place. Secret setups were unexplainably scattered in completely different sections. Moving in between functions felt disjointed or complex.
I’ll tell you what I indicate by talking about their funnel builder as an example. There were 3 different settings panels to take care of general, individual, and item setups. Yet for some crazy reason, the web links to gain access to each of these core settings were expanded on contrary sides of the display. What!?
As somebody that values tidy, thoughtful style, this seriously upset me.
It enhanced that GoHighLevel still felt like a work-in-progress rather than a refined item ready for prime-time usage. Their top priorities seemed concentrated on packing in every feature imaginable, with poor usability as an afterthought.
And speaking of features, I soon recognized the low cost tag included pricey concessions …
Misleading Pricing How Much Does It Cost To Sell GoHighLevel
One of GoHighLevel’s largest marketing points is the economical price for accessibility to numerous features. But I swiftly discovered this economical base expense was deceitful.
They nickle-and-dimed individuals with sporadic charges for core capability. Instantly my bank card declarations had vague $10 charges from GoHighLevel occasionally.
As it ended up, you obtain charged every time you send out an e-mail through their servers. So for high volume individuals, this amounted to hundreds of dollars in unforeseen costs.
Between these per-email fees and paying extra for deliverability attachments like Mailgun, my “economical” GoHighLevel registration ended up setting you back substantially MORE than my Keap plan.
The low price tag was appealing, yet simply not practical in practice. This bait-and-switch left a poor taste in my mouth.
Email Rates Suffered
The last dealbreaker was seeing my carefully nurtured e-mail open rates plunge practically overnight after switching to GoHighLevel.
Previously, my target market involvement constantly hit 35-40% open rates in Keap month after month. But once I moved their documents over to GoHighLevel, performance tanked quickly to a worthless 9% open rate.
Regardless of how much I enhanced my sending techniques or attempted every troubleshooting trick, I can hardly push open prices back into the teenagers– still a 50%+ decrease from my previous standards How Much Does It Cost To Sell GoHighLevel.
Let me repeat: my exact same target market and emails instantly had terrible interaction. The only thing I could believe that would be triggering this was whatever was taking place behind the scenes at GoHighLevel. For an agency so based on email marketing, this was a big deal.
In between the debilitating deliverability problems, hidden fees, damaged features, and awful user interface, I had actually lastly reached my limitation …
Why I Give up GoHighLevel after 37 Days
Simply 45 days after migrating my agency to GoHighLevel, I knew I had actually made a huge mistake. The disadvantages considerably outweighed any type of benefits.
No software application is best, but the large quantity of troubles was beyond acceptable.
At the end of the day, software comes down to count on. If I can not trust it to take care of important features capably or believe a supplier has my benefits in mind, after that it’s time to leave– also after spending considerable time, money, and initiative migrating.
So I made the difficult call to reverse training course and return back to Keap totally just weeks after going all in on GoHighLevel. Let’s explore what I picked up from this ordeal.
Trick Takeaways: What I Gained from My GoHighLevel Mistake
My time with HighLevel can be summed up as a costly ill fortune. But in hindsight, it educated me a couple of crucial lessons:
- Stay with what works. Don’t upset what’s functioning unless something is definitively far better across the board. Modification brings danger.
- Vet asserts thoroughly. Marketing buzz around new software application frequently obscures bigger underlying problems. Deep due diligence is crucial.
- Choose simpleness over features. Well-designed tools must make your work life much easier, not extra complicated and untidy.
- Transparency constructs trust. Opaque pricing, dubious reseller terms, and finger-pointing to avert troubles ruins depend on.
- Seek honest testimonials. Delighted assistance reviews suggest less if excessive problems indicate inadequate total use.
- Excellence is difficult. No solitary remedy can perfectly satisfy every distinct service need. Discover the least-bad fit.
- Evolution over revolution. Incremental improvements generally surpass dangerous wholesale reinvention of what currently functions penalty.
Basically, I discovered to be much more cynical of “too excellent to be true” marketing cases and much less lured by the attraction of shiny brand-new items. The devices you use daily need to gain trust via openness and performance, not slick advertising.